Some businesses organically grow to a point that suits the founders’ lifestyle, but most are driven by ambition and an aim to be in pole position. Scaleable growth is the way to get there; and at sb:mktg we know what that takes.
Growth is dependent on sales, strong leadership and timing, underpinned by good product, pricing and profit; but it’s also promotion, packaging, publicity, and the re-alignment of sales and marketing to utilise and integrate all the marketing elements that are available, that drives eyeballs and footfall to the right places… and this all needs a plan.
A plan that involves being ‘fund ready’ if finance is needed to accelerate your growth, reviewing your corporate identity that is going to be with you for the journey, developing your brand guideline and strategy that will route-map your marketing assets needed to go-to-market, identifying that ‘hot spot’ location, that demographic profile, interest group or programatic signature, developing the communications to continue to stimulate sales interest and enquiries in your products and services – building your prospect database, re-marketing to existing customers via your CRM system with fresh creative, copywriting and images, and generating new content for your social media or creating marketing campaigns that drive business to you and your channel.
We know there’s a lot to driving business. Let’s get you on the fast track.